The Fastweb NeXXt project involved reimagining connectivity as an experience rather than a service. The Internet Box was designed to be a central home device with voice-enabled functionality, providing both aesthetic and functional value.
Key features included the creation of a digital and voice interaction ecosystem, integrated network management tools, and a refreshed sub-brand targeting a younger audience.
This digital transformation positioned Fastweb as an innovative leader, shifting the focus from service rates to a lifestyle-driven connectivity experience.
The project aimed to transform Fastweb's connectivity offerings from traditional rate-based services to a fully integrated experience driven by user-centric digital services.
By creating an interactive product that adapts to diverse user needs—families, small businesses, and individual users—the goal was to establish a platform where connectivity is an engaging and supportive part of daily life.
The NeXXt project delivered a highly personalized and premium connectivity experience, defining new industry standards for Fastweb’s product ecosystem.
We developed an intuitive digital platform that supports features like Profile Management, Smart Assistance, and Digital Wellness, enhancing user experience through customizable network management tools and >Amazon Alexa voice integration.
The design extended to a refreshed digital brand identity and sustainable packaging.
